TV PAULISTA, Channel 5

 

Silvio Santos circa 1965 commands his 10-hour Sunday show from TV Paulista auditorim on Rua das Palmeiras. 

Hebe Camargo who was very active at Channel 5, TV Paulista, takes some time to pay a visit to a correctional school for under-previleged children in 1956.

'Café-Concêrto', a musical show with band-leader Enrico Simonetti is launched in 1956; from left to right: TV director Elio Tozzi, the sponsor União dos Refinadores director Dr. Hans Matte, maestro Henrique (as he was commonly known among Brazilians) Simonetti and producers José Castellar and David Conde. 

'Quando os maestros se encontram' (When orchestra directors meet), a weekly show at Channel 5; from left to right: Waldemiro Lenke, Guerra Peixe, Olivar de Souza, Osmar Milani & Enrico Simonetti. 

Francisco Negrão, born on 16 October 1932, lead actor who worked quite regularly at the drama department at TV Paulista.

'Cine Estúdio Anselmo Duarte' started in 1956, and lasted a couple of years with actor-director Anselmo Duarte, the most popular Brazilian matinee idol of the 1950s. Here Anselmo gives directions to cameraman João Macedo, assistant-director Regis Cardoso and script-girl Ruth Schelske. Radiolândia. 

Revista do Radio reviews (favourably) 'Cine Estúdio Anselmo Duarte' shown on TV Paulista,Channel 5, in 1956. 

Cyro Monteiro, Canarinho & Cacilda Lanuza crack up with Ronald Golias antics, in 1957.

Silvio Santos, Roberto Luna & Ronald Golias in 1958. RR no.453.

Sergio Porto aka Stanislau Ponte Preta, Canarinho posing as a waiter & Lan in 1957; Radiolândia #146. 

Canarinho in 1958 (Revista do Rádio 465).

Canarinho with son Aluísio, in 1960 (RR 579).

16 February 1964 'O Diário' (Santos) says Canarinho's contract with TV Paulista is up to renewal and he might chose another broadcaster... it also says Canarinho is one of Moacyr Franco's producer.

TV Paulista on Monday night, 5 August 1963: 'Praça da Alegria' at 8:00 pm and 'Intimidade' at 8:30 pm. 

'Miss Campeonato 1963' with Anilza Leone, Roberto Barreiro (Corinthians) & Diamantina Gomes (dona da pensão). 

Art done on tiles that used to cover the walls of 'Salada Paulista', a popular restaurant situated by Cine Ipiranga in the 40s, 50s & 60s. 

3rd October 1962, Wednesday, Correio Paulistano - Zilda Cardoso would premiere her 'Zilda em 23 polegadas' on 18 October 1962, produced by Aloísio Silva Araujo with Walter Avancini, Walter Forster and Luiz Pini. 

Zilda Cardoso was born in São Paulo on 4 January 1936; she starts her long career in 1962, when she was 26 years old by substituting Eloísa Mafalda in a TV comedy sketch. Soon Zilda had her very own TV show called 'Zilda in 23 inches'. In 1964, she finally morphs into Catifunda, a cigar-chomping homeless woman who walked and talked like a man, sat on a bench next to Manuel de Nóbrega in his popular 'Praça da Alegria' (Happiness Park) and ad-libbed to her audience's delight.

Radiolândia tells all about TV Baurú's opening on 28 October 1960. 

TV Baurú which is part of Organização Victor Costa O.V.C. opens on 28 October 1960.

28 October 1960, in Baurú-SP. 

15 November 1957, Friday - Correio Paulistano - Victor Costa Organization opens a TV station in Santos-SP, the fourth Brazilian city to have one, after São Paulo-SP, Rio de Janeiro-DF and Belo Horizonte-MG. It was initially called Channel 5 Substation in Santos and was linked to Radio Clube de Santos.  

28 March 1953 - 'Correio Paulistano' - On the first anniversary of TV Paulista's opening, they offered a series of live shows from Noon to Midnight at Cine Odeon's Blue Room on Rua da Consolação. TV Paulista invited São Paulo population to show up for the entrance was free.